SECOND CUP (LOGO)
THE SECOND CUP COFFEE COMPANY INC.

[Class - 16]

POINT-OF-SALE MATERIALS, NAMELY, EASEL STANDS, OVER HEAD DIRECTIONAL SIGNAGE, POSTERS, LETTERHEAD, SIGNS, BACKLIT SIGNS, SALES SHEETS, AND BROCHURES; STATIONERY; EMBROIDERY; PACKAGING, NAMELY, PAPER BAGS, JAVA JACKETS; PRINTED PUBLICATIONS, NAMELY, CIRCULARS, NEWSLETTERS, E-NEWSLETTERS AND COUPONS; GIFT BAGS AND BOXES; GIFT SETS CONSISTING OF ONE OR MORE OF THE FOREGOING.

[Class - 32]

PRE-PACKAGED DRINK MIXES FOR NON ALCOHOLIC BEVERAGES, NAMELY, COFFEE, FRUIT DRINKS, TEA; BOTTLED BEVERAGES, NAMELY, WATER, FRUIT JUICE, VEGETABLE JUICE AND SOFT DRINKS.

[Class - 21]

ACCESSORIES RELATED TO THE PREPARATION AND SERVING OF BEVERAGES NAMELY, COFFEE AND TEA POTS, TUMBLERS, CERAMICS, MUGS, CUPS AND SAUCERS.

[Class - 42]

RESTAURANT SERVICES; RETAIL STORE SERVICES SPECIALIZING IN THE SALE OF COFFEE TEA AND COCOA FOR CONSUMPTION ON OR OFF THE PREMISES AND IN BULK, BAKERY GOODS, AND ACCESSORIES FOR USE IN THE PREPARATION AND SERVING OF BEVERAGES NAMELY COFFEE AND TEA POTS, COFFEE BREWING EQUIPMENTS, MUGS, CUPS AND SAUCERS AND OFFERING INFORMATION BY WAY OF A WEBSITE RELATED TO THE OPERATION OF A FRANCHISE BUSINESS; OPERATION OF AN INTERNET WEBSITE IN THE FIELD OF THE GOODS IDENTIFIED ABOVE.

[Class - 35]

ADVERTISING AND ASSISTING OTHERS IN THE OPERATIONS OF RETAIL STORES; FRANCHISE SERVICES, NAMELY, THE SERVICE OF INSTITUTING, DEVELOPING, PROMOTING AND ESTABLISHING A FRANCHISE BUSINESS WHICH FRANCHISE BUSINESS CONSISTS OF PROVIDING A SYSTEM TO ENABLE PERSONS TO ESTABLISH AND OPERATE RETAIL OUTLETS FOR SALE OF VARIOUS PRODUCTS AND WHICH INCLUDES THE ESTABLISHMENT OF UNIFORM AND DISTINCTIVE TYPES OF RETAIL OUTLETS, EQUIPMENT, FURNISHINGS AND FACILITIES, THE PREPARATION AND DISSEMINATION OF ADVERTISING AND PROMOTIONAL PROGRAMS AND MATERIALS DEVELOPED FROM TIME TO TIME AND IN WHICH CERTAIN PRODUCTS ARE SOLD UNDER PRESCRIBED TRADE-MARKS.

[Class - 11]

COFFEE BREWING EQUIPMENT, NAMELY, COFFEE MAKERS, ESPRESSO MACHINES, GRINDERS AND COFFEE THERMOSES.

[Class - 41]

THE TRAINING OF STORE PERSONNEL AND MANAGEMENT, THE FURNISHING OF MATERIALS AND TEACHING OF UNIFORM MERCHANDISING AND BUSINESS TECHNIQUES OF STORE OPERATION, MANAGEMENT AND CUSTOMER RELATIONS.