POINTY

[Class - 35]

Search engine optimization; search engine marketing services; loyalty card services, namely, promoting the goods and services of others by means of the issuance of loyalty rewards cards; loyalty scheme services, namely, promoting the goods and services of others by means of the issuance of loyalty rewards cards; loyalty, incentive and bonus program services to promote the sale of products and services of others; organisation, operation and supervision of customer loyalty schemes; management of customer loyalty, incentive and promotional schemes; organisation and management of business incentive and loyalty schemes; organization, operation, and supervision of loyalty schemes and incentive schemes; advertising, marketing and promotional consultancy, advisory and assistance services; distribution of advertising, marketing and promotional material; provision of advertising space, time and media, namely, rental of advertising space, agencies for advertising time and space; providing and rental of advertising space on the Internet; provision of advertising space by electronic means and global information networks; provision of computerised advertising services; provision of space on web-sites for advertising goods and services; rental of advertising space on the Internet; rental of advertising time on communication media; advertising agencies; advertising services; advertisement for others on the Internet; advertisement via mobile phone networks; advertising by transmission of on-line publicity for third parties through electronic communications networks; advertising particularly services for the promotion of goods; advertising, including on-line advertising on a computer network; response advertising; banner advertising; advertising analysis, namely, analysis of advertising response, media planning in the nature of advising the client on the correct times and stations to advertise based on media analysis of the market for that media; advertising consultation; advertising and marketing; providing advertising services; creating advertising material; business advice; business efficiency advice; business advice in the field of marketing; business advice relating to accounting; provision of advice relating to marketing; advice relating to the acquisition of businesses; inventory control; inventorying merchandise; computerised inventory control; computerised inventory preparation, namely, inventory control via computer; inventory management services; database management; data entry and data processing services for others; data processing management; data processing services; automated data processing; computerised data management for computerised data processing services; electronic data processing services; collection of data, namely, collection of retail shopping information into computer databases; data processing for businesses; provision of business data, namely, Analyzing and compiling business data, business data analysis; computerised point-of-sale data collection services in to computer databases for retailers; compilation of business directories; compilation of business directories for publishing on global computer networks or the Internet; web site traffic optimization; issue of coupons and vouchers, namely, promotional services in the nature of distribution of coupons and vouchers of others; issuing gift certificates which may then be redeemed for goods or services; issuing of cash vouchers, namely, promotional services in the nature of distribution of cash vouchers for the goods and services of others.

[Class - 42]

Operating Internet search engines; provision of Internet search engines; creating websites for others in the field of retail store shopping; website development services for others; hosting of websites; creating and maintaining web-sites; consultancy with regard to webpage design; creating and maintaining weblogs for others; design, creation, hosting, maintenance of websites for others; database design; development of data processing programs; computerised analysis of data, namely, Software as a service (SAAS) services in the nature of hosting software for use by others in analysis of retail store shopping data; research relating to data processing; leasing of data processing systems; designing of data processing programmes; development of programmes for data processing.

[Class - 36]

Issue of tokens of value; issuing of cash vouchers in the nature of travelers checks; issuing of tokens of value in relation to customer loyalty schemes; issuing of tokens of value in relation to incentive schemes; advice regarding credit; advice regarding lending services; financial information, data, advice and consultancy services, namely, consulting in the field of financial data for retail stores; evaluation of credit bureau data.